About My Senior Project

For my senior project, I did a rebrand of Myrt’s Ice Cream Shoppe. Myrt’s Ice Cream Shoppe is located in Sharon, Wi. This small, local business does not have anything identifiable about them and has little advertising to promote business. Originally, the business was named Sharon Ice Cream Shoppe, and when the new owners took over in 2020 the named changed to Myrt’s Ice Cream Shoppe. The current branding is a mix of the old owner’s vision and the new owners. With the branding being in the current state it is in and how important the shop is to the community, I felt that the business deserved to have cohesive branding that will make the shop stand out.

For my deliverables I created the following: logo, stationery, punch cards, menu board, advertisement posters, packaging labels, and a website.

Previous Student Work

  • Belvidere Salvage Animal Logo, 2020

  • Craft Beer Subscription App, 2021

  • Harvest Distillery Plant Logo, 2020

  • Cloud 9 Airlines Branding, 2021

Artist Bio

Name: Jessica Chamberlin

Major: Visual Communication

Throughout my life I have always had a passion for art. In high school, I fell in love with graphic design and photography. I pride myself on being creative, stepping out of the box, and bringing fresh new ideas to the table. I am excited to pursue a career in graphic design and see where it leads me. When I am not doing something art related, I love spending time with my family and friends.

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